The Hong Kong creative studio, AllRightsReserved, recently collaborated with renowned sportswear brand, Adidas, for a 3D printed ad campaign and interactive art installation that will really knock your cleats off. It involves famous athletes and pop stars, hip and retro artifacts, and high-definition 3D scanning and prints that combine to create a lot of really stunning artwork. As told to us by Wincy of AllRightsReserved, the project, titled “We Print Originals”, is meant “to honor the spirit of Hong Kong’s collective memory of vintage objects (objects nearly or already disappeared in Hong Kong).” What the studio did was this: they wrangled up Hong Kong’s most popular celebrities, such as pop singer Eason Chan, and had them pose with a number of virtually extinct objects (boomboxes, double-decker busses, red post office boxes, etc.).…
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