Of course, we all acknowledge that the World Cup is made possible by the teams of hardworking athletes who have been training their whole lives for a chance at glory, but, behind the scenes, the real work is done by those oft-overlooked underdogs in the sports universe: the sponsors. And behind every sponsor is a dedicated team striving to carry out the promotional work that will be seen by billions of fans across the globe. In the case of POWERADE, one promotional item could not have been made without the help of 3D printing.…
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